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sharmin Akther
Apr 12, 2022
In Welcome to the Food Forum
competitors online for their keywords. Wherever you find a gap in your own content compared to top-ranking sites, expand it accordingly. 8. Detailed Competitive Review To get a deeper insight into your competitors, you will need to conduct competitor research and analysis. Examine their performance in all areas of this checklist, then surpass them. The goal is to be the least imperfect with your local SEO. 9. Content Creation Content that informs, educates or entertains readers improves your engagement. We recommend that you compartmentalize your web content according to the topics that your business focuses on. Carefully configure your navigation and internal linking to create a hierarchical company employee list structure for your site content. This will reinforce your site's relevance and expertise around these topics. 10. Content Variety Many different types of content can be “localized” to relate specifically to your community. The list includes images, news, events, blog posts, videos, ads, tools, and more. Having a variety of content types indexed also gives your site a better chance of ranking because they can show up in vertical search engines (eg Google Images, YouTube, etc.). Diagram of Local Content Types by Mike Ramsay Diagram of Local Content Types by Mike Ramsey 11. Content Creation Strategies To establish yourself as a local authority, tell local stories and voice your opinion on the topics your business and customers focus on. Great content can become a strategy for
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